m711 Privacy Policy — Your Data, Protected
At m711, protecting the personal data of our players is a core responsibility, not an afterthought. This Privacy Policy explains exactly what information we collect, why we collect it, how we use and store it, and the rights you have over your own data. We are committed to transparency, security, and the responsible handling of all personal information entrusted to us.
Our Commitments
Privacy at a Glance
These six principles summarise how m711 approaches the privacy and security of your personal data. For the complete legal detail, please read the full policy sections below.
End-to-End Encryption
All data transmitted between your device and the m711 platform is protected by industry-standard SSL/TLS encryption. Sensitive fields such as payment details are encrypted both in transit and at rest on our servers. We do not store full card numbers or mobile wallet PINs.
We Never Sell Your Data
m711 does not sell, rent, or trade your personal information to any third party for commercial purposes. Data is shared only with trusted service providers who assist in delivering the m711 platform, and only under strict contractual data-protection obligations. Your data is never monetised without your consent.
You Control Your Data
You have the right to access, correct, and request deletion of your personal data held by m711, subject to our legal retention obligations. Data access and correction requests are processed within 30 days. Contact our data team at [email protected] to exercise any of your privacy rights.
Transparent Cookie Use
m711 uses strictly necessary, functional, and analytical cookies only. We do not use cookies for third-party advertising profiling. Our cookie policy details each category of cookie used, its purpose, and its retention duration. You may adjust your browser settings to manage cookie preferences at any time.
Defined Retention Periods
We retain personal data only for as long as necessary to fulfil the purpose for which it was collected, or as required by applicable law. KYC documents and transaction records are retained for a minimum of five years in line with anti-money laundering obligations. Marketing data is deleted upon unsubscription.
Breach Notification
In the unlikely event of a personal data breach that poses a risk to your rights and freedoms, m711 will notify affected players promptly and without undue delay. We maintain an incident response plan and conduct regular security audits to minimise the risk of data breaches occurring in the first place.
Section 1
Information We Collect
1.1 Information You Provide Directly
When you register for an m711 account or interact with our platform, you provide us with personal information directly. This includes:
- Identity data: Full legal name, date of birth, gender, and nationality.
- Contact data: Email address, mobile phone number, and residential address (including city, district, and postcode).
- Identity verification documents: Copies of your National ID card, passport, or driving licence, and proof of address documents submitted during KYC verification.
- Financial data: Mobile wallet account numbers (bKash, Nagad, Rocket, Upay), bank account details for bank transfer withdrawals, and transaction records. We do not store full card numbers — card payments are tokenised by our payment processor.
- Account credentials: Your chosen username and a hashed (non-reversible) version of your password. We never store passwords in plain text.
- Communications data: The content of messages you send to our customer support team via live chat, email, or any other support channel.
1.2 Information Collected Automatically
When you access and use the m711 platform, certain technical data is collected automatically by our systems:
- Device and browser data: IP address, device type, operating system, browser type and version, screen resolution, and language settings.
- Usage data: Pages visited, games played, bets placed, session start and end times, clicks, scroll depth, and navigation paths within the platform.
- Geolocation data: Approximate geographic location derived from your IP address, used for fraud prevention and to verify that you are not accessing the platform from a restricted jurisdiction.
- Cookies and similar technologies: Data collected via cookies, web beacons, and local storage as described in the Cookies section below.
1.3 Information from Third Parties
m711 may receive personal data about you from third-party sources in limited circumstances:
- Payment providers: Transaction confirmation data (status, reference number, amount) from bKash, Nagad, Rocket, Upay, Visa, Mastercard, Dutch-Bangla Bank, BRAC Bank, and other payment partners.
- Identity verification services: Verification outcomes from third-party KYC providers used to authenticate your identity documents.
- Fraud prevention services: Risk scoring data from anti-fraud and anti-money laundering service providers to help us protect both you and the platform from fraudulent activity.
| Data Category | Examples | Source | Required? |
|---|---|---|---|
| Identity | Name, date of birth, NID | You (registration / KYC) | Mandatory |
| Contact | Email, phone, address | You (registration) | Mandatory |
| Financial | bKash / Nagad number, transaction history | You & payment providers | Mandatory |
| Technical | IP address, device type, browser | Automatic collection | Automatic |
| Usage | Games played, bets placed, session logs | Automatic collection | Automatic |
| Communications | Support chat transcripts, emails | You (support interactions) | When initiated |
Section 2
How We Use Your Information
2.1 Providing and Operating the Platform
The primary purpose for which m711 processes your personal data is to provide you with a functional, secure, and personalised online casino and sports betting experience. This includes creating and managing your account, processing deposits and withdrawals, delivering game results and bet settlements, and communicating account-related updates such as transaction confirmations and security alerts.
2.2 Identity Verification and Compliance
m711 is legally and operationally required to verify the identity of all players before processing withdrawals and at other key points in the account lifecycle. We use your identity documents and personal data to conduct Know Your Customer (KYC) checks, comply with anti-money laundering (AML) obligations, verify your age to ensure you meet the 18+ minimum age requirement, and screen against sanctions and watchlists as required by applicable law. 18+
2.3 Fraud Prevention and Security
We process technical and behavioural data — including IP addresses, device fingerprints, and betting patterns — to detect, investigate, and prevent fraudulent activity, money laundering, bonus abuse, and other security threats. This processing is fundamental to protecting both our players and the integrity of the m711 platform.
2.4 Customer Support
When you contact m711's support team, we use the information you provide — together with relevant account history — to respond to your enquiry, resolve disputes, and improve the quality of our support service. Support interactions may be recorded and retained for quality assurance and training purposes.
2.5 Marketing Communications
With your explicit consent, m711 may send you promotional communications about bonuses, new games, BPL cricket promotions, and seasonal offers relevant to the Bangladesh market. You may withdraw your consent to marketing communications at any time by contacting [email protected] or by following the unsubscribe instructions in any marketing email. Withdrawal of consent does not affect the lawfulness of processing carried out before withdrawal.
2.6 Platform Improvement and Analytics
Anonymised and aggregated usage data helps m711 understand how players interact with the platform, which games are most popular, where technical issues arise, and how the user experience can be improved. This analytical processing does not identify individual players and is used solely for product development purposes.
Section 3
Sharing & Disclosure of Data
3.1 Service Providers and Data Processors
m711 engages carefully selected third-party service providers to assist in delivering specific elements of our platform. These providers act as data processors on our behalf and are contractually bound to process your data only according to m711's documented instructions and to maintain appropriate security standards. Categories of service providers we use include:
- Payment processors: bKash, Nagad, Rocket, Upay, Visa, Mastercard, Dutch-Bangla Bank, BRAC Bank, and other payment partners who process deposit and withdrawal transactions.
- KYC and identity verification providers: Third-party services used to authenticate identity documents and perform age verification checks.
- Fraud and AML screening providers: Services that analyse transactional and behavioural data to detect and prevent financial crime.
- Game content providers: Licensed game studios such as Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi whose games are hosted on the m711 platform. These providers may receive session data necessary to deliver and certify game outcomes.
- IT infrastructure and hosting providers: Cloud and server infrastructure partners who host the m711 platform and data under strict data processing agreements.
- Customer support platforms: Live chat and ticketing system providers used to facilitate player support interactions.
3.2 Legal and Regulatory Disclosures
m711 may be required to disclose your personal data to law enforcement agencies, regulatory bodies, or other governmental authorities where we are compelled to do so by applicable law, court order, or legal process. In such cases, m711 will disclose only the minimum amount of data required to satisfy the legal obligation and will notify affected players where legally permitted to do so.
3.3 Business Transfers
In the event that m711 undergoes a merger, acquisition, restructuring, or sale of all or part of its business assets, your personal data may be transferred to the acquiring entity as part of that transaction. m711 will ensure that any such transfer is subject to appropriate data protection safeguards and will notify affected players in advance where reasonably practicable.
3.4 No Cross-Border Transfers Without Safeguards
Where m711's service providers or partners are located outside Bangladesh, m711 ensures that appropriate data transfer safeguards are in place before transferring personal data internationally. These safeguards may include contractual clauses, binding corporate rules, or equivalent data protection mechanisms.
Section 5
Data Retention
5.1 Retention Principles
m711 retains personal data only for as long as is necessary to fulfil the purpose for which it was collected, comply with legal and regulatory obligations, resolve disputes, and enforce our agreements. Once data is no longer required for these purposes, it is securely deleted or anonymised.
5.2 Specific Retention Periods
| Data Category | Retention Period | Reason |
|---|---|---|
| Account and identity data | Duration of account + 5 years post-closure | AML / KYC legal obligations |
| Transaction records | 5 years from transaction date | Financial records compliance |
| KYC documents | 5 years from account closure | Regulatory requirement |
| Support communications | 3 years from last interaction | Dispute resolution |
| Marketing preferences | Until consent withdrawn + 1 year | Consent records compliance |
| Analytical / usage data | 12 months (anonymised thereafter) | Platform improvement |
5.3 Account Closure and Data
When you close your m711 account, your personal data is not immediately deleted. m711 retains records as set out in the table above to comply with legal obligations. Your account will be deactivated so that you can no longer log in or place bets, but the underlying data records are preserved for the legally required retention period before being securely purged.
Section 6
Security Measures
6.1 Technical Safeguards
m711 implements a range of technical and organisational security measures to protect your personal data against unauthorised access, disclosure, alteration, or destruction. These measures include:
- SSL/TLS encryption for all data transmitted between your device and our servers.
- AES-256 encryption for sensitive data stored at rest on our infrastructure.
- Password hashing using modern one-way cryptographic algorithms — your password is never stored in recoverable form.
- Firewalls and intrusion detection systems monitoring network traffic in real time.
- Regular penetration testing and security audits conducted by independent security specialists.
- Two-factor authentication (2FA) available for player accounts and mandatory for all internal administrative access.
6.2 Organisational Safeguards
Access to personal data within m711 is granted on a strict need-to-know basis. Staff who handle player data receive data protection training and are bound by confidentiality obligations. Data access logs are maintained and reviewed regularly. Third-party service providers are assessed for data security compliance before being engaged and are subject to contractual data protection obligations.
6.3 Your Role in Security
While m711 takes extensive steps to secure your data, the security of your account also depends on the actions you take. You are responsible for: keeping your login credentials confidential; using a strong, unique password for your m711 account; logging out of your account when using shared or public devices; and notifying m711 immediately at [email protected] if you suspect that your account has been accessed without your authorisation.
6.4 Limitation of Liability
Despite our best efforts, no data transmission over the internet or electronic storage system can be guaranteed to be 100% secure. m711 cannot guarantee absolute security of your personal data. In the event of a data security incident that affects your personal data, we will act promptly in accordance with our incident response procedures and applicable legal obligations.
Section 7
Your Privacy Rights
7.1 Right of Access
You have the right to request a copy of the personal data m711 holds about you. This is sometimes called a "Subject Access Request" (SAR). We will provide a structured summary of your data categories, the purposes for which your data is processed, and the third parties with whom it has been shared, within 30 calendar days of a verified request.
7.2 Right to Rectification
If any personal data m711 holds about you is inaccurate or incomplete, you have the right to request that it be corrected. You can update basic account details such as your email address and phone number directly within your account settings. For corrections to identity documents or other sensitive records, please contact [email protected].
7.3 Right to Erasure
You may request that m711 delete your personal data in certain circumstances — for example, if the data is no longer necessary for the purpose it was collected, or if you withdraw the consent on which processing was based. Please note that the right to erasure is not absolute: m711 may be required to retain certain data for the legally mandated retention periods described in Section 5, particularly KYC and transaction records required under AML law.
7.4 Right to Restrict Processing
You have the right to request that m711 restrict the processing of your personal data in certain circumstances — for example, while the accuracy of the data is being contested, or while an objection to processing is being assessed. During a restriction period, m711 will store your data but will not process it for other purposes without your consent.
7.5 Right to Object
You have the right to object to the processing of your personal data for direct marketing purposes at any time. Upon receipt of a valid objection to marketing, m711 will cease sending marketing communications immediately. You may also object to processing carried out on the basis of legitimate interests, in which case m711 will assess whether its legitimate interests are overridden by your rights and interests.
7.6 Right to Data Portability
Where processing is based on your consent or on a contract with you, and is carried out by automated means, you have the right to receive your personal data in a structured, commonly used, machine-readable format (such as CSV or JSON), and to request that it be transmitted to another controller where technically feasible.
Section 8
Contact & Policy Updates
8.1 Contacting the m711 Data Team
If you have any questions, concerns, or requests relating to this Privacy Policy or the way m711 handles your personal data, please contact our data team directly at [email protected]. Please include "Privacy Policy" or "Data Rights Request" in the subject line of your email to ensure your message is routed to the correct team. We aim to respond to all privacy-related enquiries within 4 business hours during normal operational hours (Bangladesh Standard Time, UTC+6).
8.2 Updates to This Privacy Policy
m711 may update this Privacy Policy from time to time to reflect changes in our data practices, platform features, or applicable legal requirements. When we make material changes to this Policy, we will display a prominent notice on the m711 platform and update the "Effective" date at the top of this document. We encourage you to review this Privacy Policy periodically. Your continued use of the m711 platform following the publication of a revised Privacy Policy constitutes your acknowledgement of the changes.
8.3 Policy Governing Language
This Privacy Policy is written in English. In the event of any inconsistency arising from translation into any other language, the English version shall prevail.
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